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Marketing
SwimCreative makes impressive splash at Lake Superior Ad Fed's Addy competition
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3/13/2009 |
DULUTH – SwimCreative won two ADDY awards and one Judges Row special honor at this year’s Lake Superior Advertising Federation awards ceremony. We know what you’re thinking: “Three awards? Is that it?” Well, when you consider that A) we jumped ship only three years ago; and B) we only entered into four races; we’d say that’s no belly flop.
Not just ADDYs—Gold ADDYs. And not just Gold ADDYs—Judges’ Row.
SwimCreative received an ADDY and Judges’ Row recognition for an integrated marketing campaign for the Grand Marais Area Tourism Association. The entry included the Grand Marais’ vacation planner, several print ads and a bumper sticker. SwimCreative also received a Gold ADDY for their own brand identity package which consisted of their new-business proposal, waterproof business cards, stationary package and Website. “We’re hoping for a ripple effect in new clients.” said Patrice Bradley, the Team’s Captain.
The little advertising agency that isn’t an advertising agency.
SwimCreative is a full-service advertising agency that contracts and collaborates with an award-winning team of pros. “If I had to go out and hire a staff to perform the caliber of work that our clients are getting from us, I couldn’t afford to be in this business.” said Patrice. “When I started SwimCreative, I wasn’t going to compromise and I never have. Our work is excellent.“
Okay, we knew you’d ask. Everyone does. What’s with the name “SwimCreative”? Well, it all started three years ago when we left our cozy, comfortable jobs at those big agencies—with no real plan for what to do next. “Now what?” we asked each other one day as we looked out over Lake Superior’s frigid water. “We don’t even have a name!” After a long silence, Patrice said quietly, “Well, at this point, we can either sink of swim.” And now I ask you, which would you choose?
Previous marketing Articles:
- SwimCreative makes impressive splash at Lake Superior Ad Fed's Addy competition -3/13/2009
- Beacon Bank -2/24/2009
- University of Minnesota Duluth -2/24/2009
- Benedictine Health System -2/24/2009
- Northstar Physicians Network of Duluth -2/24/2009
